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Propeller TV

Propeller TV (普羅派樂衛視) is an Anglo-Chinese television channel that launched in February 2006 on Sky’s satellite platform, delivering Chinese-related content on culture, lifestyle, and entertainment to UK English-speaking audiences. The channel was acquired in 2009 by Beijing-based marketing company Beijing Xijing Advertising Co., Ltd. (北京西京廣告有限公司), led by businessman Ye Maoxi (葉茂西), who said that he would use the station as a “propaganda platform” (宣傳平台) to “vigorously disseminate Chinese culture, etiquette, history, customs, economic development, product brands, and elite figures”  to stimulate European interest in China. Propeller TV has co-organized events with Chinese state entities, including a 2015 China-UK Film and TV Conference hosted by the State Council Information Office, the government body that is essentially the foreign arm of the CCP’s Central Propaganda Department. 

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