Changsha Media Group
Changsha Media Group (長沙市廣播電視台集團) is a state-run broadcaster directly under the leadership of the Municipal Committee of the Chinese Communist Party (CCP) in Changsha, the capital of China’s southern Hunan province. The group operates four radio frequencies and five television channels, including news, politics and law, mobile subway TV, shopping, and cultural tourism channels. Its business spans film and television investment, cable network operations, and theater management. The conglomerate oversees 13 subsidiary units, including the publicly-listed Zhongguang Tianze (中廣天擇), which became China’s first state-controlled program production company to list on the main board in 2017. With nearly 1,500 employees and total assets of 2.5 billion yuan, the group promotes itself as a “market-oriented and corporate transformation” of “mainstream media” — in this context referring specifically to CCP-run media — to enhance competitiveness while maintaining state control. Its core operations include broadcasting, television, new media, and video content production, positioning it as a key instrument for local CCP messaging and cultural influence.
