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Nan Hai Media

Nan Hai Culture and Media Group (澳大利亚南海文化传媒集团) is a Sydney-based media company founded in 2011 by CEO Li Bing (李冰). The company operates multiple platforms including WeSydney (Australia’s third most popular WeChat account), Citywalker magazine, and produces Chinese editions of Qantas magazine and Vogue Australia. According to a 2020 Australian Strategic Policy Institute report, Nan Hai has close ties to China’s United Front Work Department (UFWD). The company reportedly received funding from the Overseas Chinese Affairs Office (absorbed by UFWD in 2018) and maintains a partnership with China News Service, the UFWD’s media wing. Nan Hai shares office space at 541 Kent Street, Sydney, with Ya Zhou Wen Hua Enterprises (Australia), a joint venture with a UFWD-controlled Hong Kong company. The company organizes the annual Sydney Chinese New Year Lantern Festival at Darling Harbour, jointly with the Australia-China Economics, Trade and Culture Association.

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