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Albania Signs Broadcasting Agreement with NRTA

On October 19, 2019, Albania’s public broadcaster, Radio Televizioni Shqiptar, and China’s National Radio and Television Administration (国家广播电视总局), a ministry-level agency under the CCP’s Central Propaganda Department supervising state-run television and radio enterprises, signed an agreement to broadcast Chinese television programs in Tirana, the Albanian capital. The deal granted the Albanian broadcaster rights to air “China: Time of Xi” (习近平治国方略:中国这五年), a joint production between Discovery Networks and China’s State Council Information Office that highlighted — and lauded — President Xi Jinping’s policies, as well as the feature film “Kids of Wuzhumuqin Town” (烏珠穆沁的孩子) a children’s drama about Mongolian culture and youth sports. The Chinese Ambassador to Albania stated that the documentary would “open a new window for Albanians to know China.” The agreement also covered cooperation on exchanging television productions, documentaries, cartoons, and staff training.

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