Sichuan Daily and Radio Cooperativa Make Media Deal
The Sichuan International Communication Center (四川國際傳播中心), operated by the Sichuan Daily Press Group (四川日報報業集團), hosted the signing of a news exchange agreement with Chile’s Radio Cooperativa on August 29, 2024, during the 2024 “Belt and Road” Media Cooperation Forum in Chengdu. The center, which claimed to reach “more than 20 million overseas users,” describes itself as a “key provincial professional institution” under Sichuan’s five-year plan for international communications. Radio Cooperativa, broadcasting since 1935, covers major Chilean cities and provides online content globally. The agencies said they would cooperate on “content interchange, personnel exchange, and activity planning” to promote what they called “people-to-people exchanges” and enhance the “Sino-Chilean Comprehensive Strategic Partnership,” which Chile and China established in 2016. The Sichuan center is part of China’s broader network of International Communication Centers established by provinces under central government supervision to coordinate foreign-directed media efforts.
