
A Growing Syllabus
Five Chinese universities opened international communication schools this year, turning Xi Jinping’s decade-long external propaganda push into a degree program.

The Propaganda Department of the Chinese Communist Party’s Yunnan Provincial Committee serves as the primary ideological oversight body for the province, controlling all state media operations including its flagship publication, Yunnan Daily (云南日报). Based in Kunming, the provincial capital, the department executes propaganda directives from both central party headquarters and provincial leadership to ensure “correct” political messaging across all local media platforms. The department regulates information dissemination, shapes public discourse, orchestrates propaganda initiatives, and supervises cultural activities throughout Yunnan Province — guaranteeing that all communication channels uniformly promote party doctrine and reinforce official policy positions.
