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Activity Category: Media Engagement Activity

Third China-Russia Media Forum

The Third China-Russia Media Forum was held in Moscow on July 4, 2017, under the theme “New Future of China-Russia Cooperation and Media Mission.” TASS Director General Sergei Mikhailov (謝爾蓋·米哈伊洛夫) told Xinhua News Agency that the forum represented “a significant event” in the concluding China-Russia Media Exchange Year, with representatives from 75 media organizations signing 17 cooperation agreements. Mikhailov highlighted collaboration on strategic projects including China’s “Belt and Road Initiative” (一帶一路) and Eurasian Economic Union integration. He noted TASS’s long history with China dating to the 1920s and emphasized the importance of preserving cultural traditions amid global changes. The Media Exchange Year was announced by Presidents Xi Jinping and Vladimir Putin in 2015, running from 2016-2017.

China and Vietnam Sign MoU on Media Cooperation

On April 14, 2025, a memorandum of understanding (MoU) between Nanning Media Center (南宁市融媒体中心) and Hanoi Radio and Television (越南河内广播电视台) was signed during the “Audiovisual China in Vietnam” (视听中国·走进越南) event. It establishes cooperation in five key areas: mutual translation and broadcasting of programs (视听节目互译互播), joint production of content (视听栏目合拍共建), cultural exchange activities (文化交流活动合作), talent visits between organizations (人才交流互访), and other practical collaborations in the audiovisual field. This agreement furthers China-Vietnam media relations during the 75th anniversary of diplomatic relations and the “China-Vietnam Year of Humanistic Exchange” (中越人文交流年).”

Xi Pens Article in Cambodian Newspaper During Visit

President Xi Jinping (習近平) published a signed article in three Cambodian media outlets on April 17, 2025, during his state visit to Cambodia (柬埔寨). The article appeared in the Khmer Times (高棉時報), Jian Hua Daily (柬華日報), and the Fresh News website (新鮮新聞網). This media engagement was part of Xi’s three-nation Southeast Asian tour amid U.S.-China trade tensions, with the article first reported by Xinhua News Agency. Titled “Working Together for Mutual Success” (雙向奔赴、相互成就), the article highlights China-Cambodia relations spanning nearly 2,000 years and their “ironclad friendship” (鐵杆友誼). Xi outlined cooperation frameworks in politics, economics, security, culture, and strategy, while reaffirming China’s support for Cambodia’s sovereignty and development path. The visit concluded a regional tour that emphasized resistance to protectionism as both countries face significant U.S. tariffs.

China and Cambodia Sign Broadcasting Cooperation Plan

China’s National Radio and Television Administration (NRTA) (國家廣播電視總局) and Cambodia’s Ministry of Information signed an action plan (2025-2026) for broadcasting cooperation during President Xi Jinping’s (習近平) state visit to Cambodia on April 17. The plan outlines 13 collaborative projects spanning audiovisual policy communication, personnel exchanges, and content and technology industry cooperation. Projects include co-producing documentaries “The Story of Peace—Traveling with Zheng He” (和的故事—跟著鄭和遊山海) and “Neighborliness·Cambodia” (睦鄰·柬埔寨), and launching a Cambodian language version of the Lancang-Mekong Audiovisual App. The content selection reflects Beijing’s historical narratives and regional connectivity themes that serve its strategic messaging objectives. The agreement was part of 37 cooperation documents signed during Xi’s two-day visit, which concluded his three-nation Southeast Asian tou,r including Vietnam and Malaysia.

China and Vietnam Hold Audiovisual Exchange in Hanoi

On April 15, 2025, the “Audio-Visual China · Enter Vietnam” (視聽中國·走進越南) exchange event was held in Hanoi, guided by China’s National Radio and Television Administration’s (國家廣播電視總局) International Cooperation Department (國際合作司) and co-hosted by the Guangxi Autonomous Region Radio and Television Bureau (廣西壯族自治區廣播電視局) and Hanoi Radio and Television Station (河內廣播電視台). Over 100 representatives from media organizations, cultural groups, and universities attended the event themed “Moving Forward Together, Creating the Future Together” (攜手共進,共創未來). The event featured the signing of a cooperation memorandum between Nanning Media Center and Hanoi Radio and Television Station for collaboration in program translation, co-production, cultural exchanges, and personnel exchanges. Activities included promotion of the 7th China-ASEAN Audio-Visual Week translation and broadcasting activities, the launch of the “Spring Melody 2026” cross-border Spring Festival Gala’s Vietnam segment, and interactive exchanges for the China-Vietnam co-produced documentary “Friendship Tree Evergreen.” The timing coincides with 2025 marking the 75th anniversary of China-Vietnam diplomatic relations and the designated “China-Vietnam Humanities Exchange Year.”

Chinese Premier Publishes Article in Thai Media Outlets

Chinese Premier Li Keqiang (李克強) published a signed article in five Thai newspapers on November 2, 2019, ahead of attending East Asian cooperation leaders’ meetings in Bangkok. The piece appeared in Matichon, Khaosod, Prachachat, Bangkok Post and Sing Sian Rit Pao (星暹日報). Li’s article discussed China-ASEAN economic ties, noting China had been ASEAN’s largest trading partner for ten consecutive years while ASEAN became China’s second-largest trading partner in 2019. He mentioned ongoing South China Sea negotiations and highlighted the upcoming 45th anniversary of China-Thailand diplomatic relations in 2020. The piece was published as Li prepared for his third official visit to Thailand as premier.

Xi Pens Article in Greek Newspaper Before Visit

Chinese President Xi Jinping (習近平) published a signed article titled “Let the Wisdom of Ancient Civilizations Illuminate the Future” (讓古老文明的智慧照鑑未來) in Greece’s Kathimerini newspaper on November 10, 2019. The piece appeared ahead of his three-day state visit to Greece at the invitation of President Prokopis Pavlopoulos (Προκόπης Παυλόπουλος). Xi drew parallels between ancient Chinese and Greek philosophy, emphasizing their shared “human-centered” (以民為本) values while promoting Belt and Road (一帶一路) cooperation. He claimed Piraeus had been transformed into the “Mediterranean’s largest port” through bilateral partnership with Chinese state-owned COSCO Shipping (中遠海運), though independent analysis shows it ranks as the largest in the eastern Mediterranean and fourth-largest in Europe.

China Propaganda Chief Meets Mexican Presidential Press Office in Beijing

On September 19, 2012, Liu Yunshan (劉雲山), then Chinese Communist Party Politburo member and head of the Central Propaganda Department (中央宣傳部部長), met with the director of Mexico’s Presidential Press Office at the Great Hall of the People (人民大會堂) in Beijing. According to the official Chinese government report, Liu stated that China-Mexico relations had maintained “good development momentum” (良好發展勢頭) over 40 years of diplomatic relations and expressed desire to “deepen strategic partnership” (深入發展戰略伙伴關係). The Chinese report stated that Liu called for strengthened news media exchanges, particularly in “new media” (新媒體), to allegedly “deepen political mutual trust” (深化政治互信). The Mexican official reportedly agreed that cooperation serves “common interests” (共同利益) and expressed interest in establishing “regular exchange mechanisms” (經常性的交流機制). The meeting included Wang Chen (王晨), director of the State Council Information Office (國務院新聞辦公室), China’s foreign propaganda agency.

Chinese Ambassador Attends Media Forum on PRC Anniversary

On September 18, 2019, the Chinese Embassy in Mexico, under Ambassador Zhu Qingqiao (祝青橋), co-hosted a media forum with the Latin American branch of China Today (今日中國) and the Mexican Senate to celebrate the 70th anniversary of the People’s Republic of China. The event, titled “China-Mexico and China-Latin America Relations in the New Era” (新時代的中墨、中拉關係), gathered over 100 participants including Mexican Senate committee chairs, Foreign Ministry officials, and media executives from both countries. Ambassador Zhu highlighted China’s transformation over 70 years from a “poor agricultural nation” to the world’s second-largest economy and from an “isolated and conservative country” to an active participant in global governance, according to the Chinese Embassy. Mexican officials praised China’s development achievements and emphasized shared interests as developing nations, expressing Mexico’s commitment to prioritizing relations with China and participating in the Belt and Road Initiative (一帶一路). The forum featured discussions on objective bilateral reporting and strengthening media cooperation, with live broadcasts on Mexican Parliament TV and China Today‘s Spanish Facebook account.