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Activity Type: Media Cooperation Agreement

iQIYI Signs Cooperation in Middle East

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During the BRIDGE Global Media Summit held in the United Arab Emirates in December 2025, Chinese streaming platform iQIYI (爱奇艺) announced a strategic cooperation with the UAE-based BRIDGE Alliance, an initiative overseen by the UAE National Media Office. The cooperation reportedly involves plans for joint IP development, film and television production and distribution, virtual production and VR applications, and media technology exchanges focused on the Middle East and North Africa. iQIYI (爱奇艺) framed the announcement as a further step in expanding its regional presence following the launch of its MENA service in May 2025. However, the scope, funding, and concrete outcomes of the cooperation remain unspecified, and claims about ecosystem building and cross-regional impact originate primarily from the participating parties and have yet to be independently substantiated.

China Media Group and Gazprom-Media Holding Sign Strategic Media Partnership Agreement

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On May 16, 2024, Aleksandr Zharov, CEO of Gazprom-Media Holding, and Shen Haixiong (慎海雄), President of China Media Group (中央廣播電視總台), signed a media cooperation agreement in the presence of Russian President Vladimir Putin and Chinese President Xi Jinping. The ceremony coincided with the 75th anniversary of China-Russia diplomatic relations and the China-Russia Year of Culture. Zharov stated that “the friendship between Russia and China has reached the highest level of trust,” while Shen expressed that China Media Group was “ready to share its wisdom and strength for the benefit of the two countries.” Under the agreement, the companies committed to exchanging technological expertise and strengthening news broadcasting cooperation between Russia’s largest media corporation and China’s leading state media organization.

Deutsche Welle-CCTV Cooperation Agreement

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In August and September 2014, Deutsche Welle (德國之聲) Director General Peter Limbourg announced cooperation agreements with China Central Television (中央電視台), including co-productions in music and business programming. Just months later, in early 2015, Deutsche Welle announced it would temporarily suspend the partnership after it came under scrutiny from the German Bundestag, according to testimony given by journalist Su Yutong before a hearing of the US Congressional-Executive Commission in 2016. Su’s CECC testimony alleged that Deutsche Welle had softened the stance of the network’s Chinese-language coverage on China after a meeting between Chinese Ambassador to Germany Shi Mingde and Peter Limbourg. The announced 2014 cooperation between Deutsche Welle and CCTV also drew strong criticism at the time from Reporters Without Borders Germany, which called it “incompatible” with DW’s mission, noting CCTV’s role in China’s “repressive apparatus” against journalists.

UNICEF Partners with Shanghai State Media Outlet

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On December 4, The Paper (澎湃新闻), a CCP-run media outlet in the municipality of Shanghai, signed an MoU with UNICEF China, pledging to jointly promote children’s issues, including climate change, mental health, and early childhood development. The partnership grants the Party-controlled outlet — which describes itself as a “responsible internet-based mainstream media platform” — a formal relationship with the UN agency to advance coverage of children’s rights. The MOU was signed by The Paper’s editor-in-chief Liu Yonggang (刘永钢) and UNICEF representative Cynthia McCaffrey (桑爱玲), establishing what both sides characterized as a “strategic partnership.” According to the UNICEF website, McCaffrey was the China representative for the office through October 2022, when she was promoted as head of the India office.​​​​​​​​​​​​​​​​

AGI and Xinhua Sign News Sharing Agreement

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On April 8, 2014, Agenzia Giornalistica Italia (AGI) and Xinhua News Agency (新華社) signed a memorandum of understanding for collaboration on economic news sharing and content exchange between Italy and China. The agreement was signed by both agencies’s CEO’s. According to AGI’s announcement, the partnership would cover “sharing of news, expertise and experiences on commercial and cultural processes between Italy and China,” as well as the joint organization of training activities.

AdnKronos and Xinhua Sign MoU on News Cooperation

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In December 2017, Italian news agency AdnKronos and Xinhua News Agency (新華社) signed a cooperation agreement during the fourth World Internet Conference (世界互聯網大會) in Wuzhen, Zhejiang Province. According to a report by PrimaOnline, the agreement covered news exchange, video production, and digital interconnection between the agencies.

Italia News Online Partners with China Media Group

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In May 2021, Italia News Online, a magazine owned by Atlanis srl, announced a content distribution agreement with China Media Group (中央廣播電視總台), China’s state broadcaster under direct control of the Chinese Communist Party’s Central Propaganda Department. The deal allows Italia News Online to distribute Italian-language productions from CGTN (中國環球電視網), CMG’s international English-language news channel, through its website and social media channels. According to the announcement, the content focuses on promoting cultural and socio-economic exchanges between Italy and China. 

Il Sole 24 Ore and Economic Daily Signed a Cooperation Agreement

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On March 20, 2019, the state-run Economic Daily (經濟日報) and Italian business newspaper Il Sole 24 Ore signed a cooperation agreement in Rome to collaborate on a segment called”Focus on China: China Economic Special” (聚焦中國·中國經濟特刊) to be published in Il Sole 24 Ore. The collaboration subsequently drew sharp criticism when Il Sole 24 Ore journalists denounced the publication of four-page advertorials as “pure propaganda” that promoted Chinese investment opportunities without transparent disclosure. Staff characterized the content as placing their newspaper “at the disposal of an economic system and a State” lacking democratic freedoms, calling the styling “highly ambiguous” and the recurrence “aggravating recidivism.” The Economic Daily is a central-level CCP newspaper directly under the Central Propaganda Department.

China-Indonesia Media Forum

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On September 1, 2024, media representatives from Indonesia gathered with their Chinese counterparts at the second annual China-Indonesia Media Forum (中國-印度尼西亞媒體論壇) in Beijing to discuss further cooperation. The event was part of China’s deepening media diplomacy push across Southeast Asia in the hope of shaping perceptions in this strategically key region. The event, organized by China’s Ministry of Foreign Affairs, emphasized “the media’s positive role in building a community with a shared future,” referencing a central foreign policy concept closely associated with CCP General Secretary Xi Jinping (習近平). Indonesian participants included Antara National News Agency, the news site Kumparan, the national daily Republika, the English-language Jakarta Post, the Indonesian free-to-air television network RCTI, and the media portal Merdeka. Mirroring China’s diplomatic positioning of media cooperation, Indonesia’s ambassador to China called on both sides to “step up cooperation in news production” and invited journalists to “report on positive aspects of each respective country.”