The Cangzhou International Communication Center (滄州市國際傳播中心) is a municipal external propaganda platform in Cangzhou, a port city in Hebei province. It was launched on August 24, 2022, at a ceremony in Beijing, under a cooperation agreement with Xinhuanet (新華網), the online platform of Xinhua News Agency. The center is one of the many local international communication centers that Beijing has pushed provinces and cities to build since 2018, as part of the Xi Jinping leadership’s drive to raise China’s “discourse power.” It forms part of what officials call “one center, two platforms” (一中心兩平台), alongside the Cangzhou Industry Going-Out Platform (滄州市產業出海平台) and the Cangzhou Smart Convergent Media Platform (滄州市智慧融媒體平台). At launch, it opened branches in New York and Brussels, which the propaganda office of the Cangzhou CCP Committee said were part of a strategy of “borrowing a boat to go out to sea” (借船出海) through central media’s overseas resources. The phrase is commonly used to describe the CCP’s tactic of using foreign media and other outside channels to carry its propaganda to foreign audiences. Hebei state media described the center as the province’s first city-level international communication platform built with central media. The same report claimed that its content had reached 1.63 billion people in more than 100 countries, a figure that has not been independently verified.