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Activity Category: Media Engagement Activity

Nanfang Media Group Signs Agreement with SPH Media

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On June 6, 2019, China’s Nanfang Media Group (南方報業傳媒集團) signed a cooperation agreement with Singapore Press Holdings’ Chinese Media Group (華文媒體集團), establishing the “Guangdong-Singapore International Communication Platform” (粵新國際傳播平台), described in coverage by China’s official Xinhua News Agency as the first long-term media cooperation mechanism between Guangdong Province and Singapore. The agreement was signed during the opening ceremony of the China (Guangdong)-Singapore Media and Culture Exchange Week in Singapore. According to Xinhua, the partnership includes plans for the English-language site of Guangdong’s Nanfang Online (南方网) and Singapore’s Lianhe Zaobao to launch a “Singaporeans Look at Guangdong” interview series, and the two sides will jointly organize online interactive activities to collect impressions of Singapore and Guangdong from netizens in both regions.

Hong Kong Students Complete CCP-Sponsored Jiangxi Media Tour

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On July 29, 2025, the state-run Hong Kong Ta Kung Pao Wen Wei Po Media Group (香港大公文汇传媒集团) and its associated Ta Kung Pao Wen Wei International Communication Center (大公文汇国际传播中心), held a media-related tour in Jiangxi province in cooperation with the Propaganda Office of the Jiangxi Provincial Committee of the CCP (中共江西省委宣传部). Themed around the life and work of Fan Changjiang (范长江), the famous Chinese war correspondent for the Ta Kung Pao who in 1949 established the All-China Journalists Association (ACJA) with the Marxist political figure and propagandist Hu Qiaomu (胡乔木), the Jiangxi tour introduced Hong Kong journalism students to the political history of Anyuan County — where Mao Zedong and others mobilized a labor movement among mine workers in 1922. Officials claimed the eight-day program covering four cities, called the “2025 Fan Changjiang Action Hong Kong Media Students Jiangxi Trip” (2025范长江行动香港传媒学子江西行), would help students become “bridges” for Jiangxi-Hong Kong cooperation and “spokespersons” for China stories. Cao Yinghua (曹英华) of Jiangxi’s propaganda office said students should use their “professional, objective, youthful” writing to “show the world a true, three-dimensional, and comprehensive China” — standard PRC political language suggesting ideological training rather than professional journalism education.

Xinhua Signs MoU with Bakhtar News Agency

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On December 29, 2018, Afghanistan’s Bakhtar News Agency (巴赫塔通訊社) signed a Memorandum of Understanding with China’s Xinhua News Agency (新華社) for news and photo sharing. The ceremony in Kabul was attended by Deputy Minister of Information and Culture Fazel Sancharaki, a Chinese representative from Xinhua’s Asia and Oceania division, and BNA director Khalil Minawi. Established in 1939, Bakhtar News Agency is Afghanistan’s official state news agency and provides content to all domestic media outlets. Xinhua News Agency, founded in 1931, is China’s official state news agency and operates in more than 150 countries worldwide. The agreement allows both agencies to exchange news content within their respective coverage areas, reflecting broader China-Afghanistan media cooperation during this period.

Cuba Launches Academic Journal On Shared Future Concept

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On August 4, 2025, in Havana, Cuba’s International Political Research Center (古巴国际政治研究中心) launched a special academic issue of Nuestra América quarterly focusing on “Community of Shared Future for Mankind” (人类命运共同体), featuring over 20 articles by Chinese and Cuban scholars and diplomats. Cuban Deputy Foreign Minister Josefina Vidal claimed the issue holds “great significance” as the countries approach their 65th diplomatic anniversary, saying it will “promote building” the Cuba-China community of shared future and “strengthen academic exchange.” Chinese Ambassador Hua Xin described the initiative as demonstrating how the theoretical concept is “taking root” through practical cooperation, positioning Cuba as the first Western Hemisphere nation to jointly build a bilateral community of shared future — standard PRC diplomatic terminology suggesting soft power objectives rather than independent academic research.

Baoshan Launches China-Myanmar Youth Media Partnership

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On August 5, 2025, in Baoshan, Yunnan Province, local officials launched the “Youth Media Bridge Building, People-to-People Connectivity” (青媒筑桥·民心相通) China-Myanmar Youth New Media Co-creation Plan alongside the city’s “external communication and dialogue platform” (对外传播交流平台) — likely to the equivalent of its international communication center. Young representatives from both countries participated in coffee-making exchanges and cultural activities, with officials claiming the initiative will create bilingual content promoting local coffee, hot springs, and shadow puppetry in Myanmar. According to plans outlined in the related release from the Baoshan city propaganda office, youth representatives will “tell Baoshan’s story well” (讲好保山故事) internationally while fostering “people-to-people connectivity” (民心相通) — standard PRC diplomatic terminology suggesting efforts at state narrative projection within the frame of cultural exchange.

China’s EU Ambassador Runs Article in EuroNews

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On July 23, 2025, Chinese Ambassador to the European Union Cai Run (蔡润) published an op-ed titled “China and the EU: Partners for mutual success” in Euronews, marking the 50th anniversary of China-EU diplomatic relations. Cai claims China-Europe cooperation demonstrates “broad prospects” and cites German automaker investments that he says yield “profits in China reaching up to 30 times those earned in their domestic markets,” while Chinese infrastructure projects like Croatia’s Pelješac Bridge and the Hungary-Serbia railway represent what he describes as “high-quality development.” The ambassador positions green energy collaboration, including battery manufacturer investments by CATL (宁德时代) and Gotion High-Tech (国轩高科), as evidence of “mutual success” and highlights the China-Europe Railway Express “operating over 110,000 trips” with goods “worth more than $450 billion.”

Nanfang Media Group Partners with Five Malaysian Newspapers

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On 31 October 2021, China’s Nanfang Media Group (南方報業傳媒集團) signed strategic cooperation framework agreements with five major Malaysian media outlets. The participating Malaysian outlets included Chinese-language newspapers Kwong Wah Yit Poh (光華日報), Oriental Daily News (東方日報), and United Daily News (聯合日報), along with English-language publications The Sun and Malay Mail. The partnership focuses on promoting the Guangdong-Hong Kong-Macao Greater Bay Area development and China’s Belt and Road Initiative through content exchange, joint interviews, collaborative field investigations, and cross-promotion of tourism and cultural initiatives between Malaysia and Guangdong. The deputy president and deputy editor-in-chief of Nanfang Media Group stated the cooperation would focus on “joint interviews and collaborative reporting” to “tell Greater Bay Area and Guangdong-Malaysia stories better.” The general manager of Kwong Wah Yit Poh—Malaysia’s oldest Chinese-language newspaper, founded by Sun Yat-sen in 1910—expressed confidence in the partnership, noting his publication’s existing relationships with over ten Chinese media organizations and its role as “the earliest Malaysian Chinese daily to cooperate with Chinese media.”

Chinese Ambassador Publishes 70th Anniversary Article in Lithuanian Media

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On October 1, 2019, in Lithuania, Chinese Ambassador Shen Zhifei (申知非) published a signed article titled “Seventy Years of Glory Forge the Dream of Prosperity and Strong Nation” (七十年辉煌铸就富民强国梦) in major Lithuanian media outlets including Lietuvos Rytas. The ambassador penned the article to celebrate the 70th anniversary of the founding of the PRC and promote “mutual benefit and win-win cooperation” (互利共赢). He also touted bilateral trade achievements, and positioned Lithuania as a partner in Xi Jinping’s signature Belt and Road Initiative (一带一路) as well as the China-Central and Eastern European Collaboration framework (中国—中东欧国家合作). Shen described growing Lithuanian participation in China’s import expo and cultural exchanges as evidence of deepening “friendship” (友谊), arguing both nations shared common aspirations as “dream chasers in the new era.” The article employed standard PRC diplomatic terminology about building a “community with shared future for mankind.”

China Funds Tanzania’s Excellence in Journalism Awards

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On May 12, 2018, in Dar es Salaam, Tanzania, the Media Council of Tanzania and Embassy of China co-sponsored the ninth Excellence in Journalism Awards Tanzania ceremony at Golden Tulip Hotel, with guest of honor Professor Issa Shivji and organizing committee chairman Kajubi Mukajanga attending alongside partners including Tanzania Revenue Authority, World Wildlife Fund, Tanzania Breweries Limited, and HakiElimu among others. The Media Council of Tanzania’s annual report lists the Embassy of China as the lead partner among sponsors who “made EJAT 2017 possible,” indicating direct Chinese funding of the journalism awards program.