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Activity Category: Media Engagement Activity

France’s CSA Approves Broadcast License for Mandarin TV

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On November 8, 2021, Mandarin TV (歐視TV+), a French-Chinese bilingual TV channel, held a launch ceremony in Paris with the Chinese embassy to celebrate its license from the French national broadcasting regulator, the Conseil supérieur de l’audiovisuel (CSA), to extend its broadcasts across Europe under the brand “Europe TV.” The outlet reported that it would use satellite transponder capacity leased from the European satellite operator Eutelsat. Addressing the ceremony by video, China’s ambassador to France, Lu Shaye (盧沙野), described Mandarin TV as the first Chinese broadcaster in France to hold a CSA license. The license and the network’s European expansion, he said, advanced “friendship” between the two countries. According to China News Service, some 300 attendees were present at the launch, including French political and business figures, Chinese and French media representatives, and members of the Chinese diaspora in France. Station director Chen Chen (陳晨) said the expanded signal would reach an estimated 135 million households, with future programming to target European countries with sizable Chinese communities, including Spain, Italy, the United Kingdom, and Germany.

CMG and Visit Finland Sign Cooperation Agreement

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On January 27, 2026, during a visit of Finland’s prime mInister visit to China, the tourism-promotion platform Visit Finland, an office under the country’s government agency for trade and investment promotion, signed a cooperation agreement for content production, project planning, and event organization with the state-run media conglomerate China Media Group. The agreement sought to promote what Chinese state media refer to as “people-to-people exchange” between the two countries, this being a recurring term that Chinese leader Xi Jinping uses to signal what China regards as a cornerstone of diplomacy — the contact between Chinese citizens and foreign publics. The agreement was signed by CMG President Shen Haixiong (慎海雄) and a representative of the Finnish Embassy in Beijing, and it was one of several deals signed during the visit that produced 11 business agreements between Chinese and Finnish companies, as well as multiple government-to-government memoranda of understanding.

Romanian News Outlet Publishes Special Edition with Xinhua and Chinese Embassy

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On September 28, 2020, three days before China’s official National Day marking the foundation of the People’s Republic of China on October 1, 1949, Nine O’Clock, a Romanian English-language daily newspaper, co-published a special edition on the holiday with the state-run Xinhua News Agency and the Chinese Embassy in Romania. The 12-page special issue recapped the history of China-Romania relations, and featured an article on bilateral cooperation written by Jiang Yu (姜瑜), then Chinese ambassador to Romania. The article, titled “Face up the Difficulties and Make New Advances in a Changing World”, praised China for the medical assistance it had provided to Romania in the midst of the pandemic. Jiang’s article also emphasized China’s commitment to “multilateralism,” a concept the Chinese Communist Party often applies selectively, emphasizing bilateral agreements and negotiations over adherence to binding international rules.

CNS Visits Italian Office of Subsidiary European Outlet

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On July 19, 2026, a six-member delegation from China News Service (CNS), the official newswire operated directly by the United Front Work Department of the Chinese Communist Party, visited the Italian office of Nouvelles d’Europe, a regional outlet directly under its control through proxy companies. The delegation also met with representatives from the National Group of Press Office Journalists (Gruppo Nazionale Giornalisti Uffici Stampa), a professional association of journalists working in company communications roles, and the Lazio Regional Order of Journalists (Ordine dei Giornalisti del Lazio), a regional professional journalism body. A round-table discussion with representatives from the above organisations, Mario Ciotti and Manuela Biancospino respectively, began with a video introducing a “civilizational dialogue” hosted by Nouvelles d’Europe in December 2025 at the Paris headquarters of UNESCO. CNS Editor-in-Chief Zhang Lei (张雷) said the newswire, a key player in China’s overseas propaganda mission, has “always been committed to building a bridge for communication between China and the world.” The visit followed a three-day 15th European Chinese-language Media Forum (第十五届欧洲华文传媒论坛) held in Milan, with a focus on the integration of AI and Chinese media.

Hong Kong Gonggong News Agency Signs Cooperation Agreement with Radio Mandarin d’Europe

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On November 28, 2025, Gonggong News Agency, a privately operating news service with connections to Hong Kong and Guangdong province and apparently close affiliations with the government of Uganda, signed a cooperation agreement in Hong Kong with Radio Mandarin d’Europe (欧洲华语广播电台), a Paris-based Mandarin language broadcaster. Both media agreed to cooperate in areas such as content sharing and joint talent development. During the signing ceremony, Gong Guolin (龚国林), the executive deputy director of Gonggong News Agency, said the media’s mission is to facilitate global communication. Radio Mandarin d’Europe Director Xie Nailong (谢乃龙), who is also the founder of the Rome Chinese Cultural Center Association (罗马中国文化中心), or Associazione Centro Cultura Cinese di Roma, a center promoting Chinese culture in Italy, also emphasized the broadcaster’s commitment to “tell China’s story well” (讲好中国故事), a direct echo of the Chinese Communist Party’s (CCP) policy under Xi Jinping for external propaganda. 

Guizhou Media Group Signs MOU with Tavuli News

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On June 27, 2026, the Guizhou Daily Convergent Media Group (贵州日报当代融媒体集团有限责任公司), an entity full controlled by provincial government in Guizhou, signed a memorandum of cooperation with Tavuli News, a privately-owned news outlet in the Solomon Islands. Attending the event, Li Weihong (李卫红), the editor-in-chief of Guizhou Daily (贵州日报), the flagship newspaper of the Guizhou provincial committee of the Chinese Communist Party (CCP), welcomed the delegation from the Solomon Islands and expressed the hope for “normalized relations” between the two sides. According to a read-out from the Tavuli News, which referred to its partner as the “Guizhou Today Convergent Media Group,” the partnership “establishes a framework for cooperation in news exchanges, joint reporting, journalist exchanges and professional development.” The agreement, which reportedly has a duration of three years, also expresses the intent to form a young journalist exchange program and to pursue multimedia reporting on “topics of mutual interest.” Registration listings in China shows that Guizhou Today Convergent Media Group is fully held by the State-owned Assets Supervision and Administration Commission (SASAC) of the People’s Government of Guizhou Province (贵州省人民政府国有资产监督管理委员会), the body that administers state-owned enterprises. 

Chinese Embassy in Romania Publishes Special Edition on Poverty Reduction on Curierul National

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On May 20, 2021, the Chinese Embassy in Romania published a four-page special edition on the efforts of the Chinese Communist Party to reduce poverty in China, in cooperation with the daily Romanian-language newspaper Curierul Național. The edition theme was based on the 2021 White Paper “China’s Practices in Poverty Reduction and Human Rights” (人類減貧的中國實踐), which promoted the narrative of the Chinese Communist Party (CCP) on its national campaign to eradicate poverty, which was one of the leadership’s core propaganda narratives that year. As part of this special edition, the Chinese ambassador to Romania also published an article where he said that the CCP’s eradication of extreme poverty in China was achieved 10 years ahead of the schedule outlined in the UN 2030 Agenda for poverty eradication. However, independent data from the World Bank show that China’s own poverty line was just above the world’s poorest threshold. But in 2021, roughly 240 million people in China were still living below the poverty line for middle-income countries as defined by the World Bank.

Guangxi ICC Relaunches Thailand Liaison Office

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On August 4, 2026, the Guangxi International Communication Center (廣西國際傳播中心), a provincial-level center founded in 2024 in the capital of Nanning to oversee global propaganda and public diplomacy efforts, held a ceremony for the relaunch of its Thailand liaison office. Located in the headquarters of Thailand’s MCOT Public Company Limited, the country’s state-owned broadcaster, the liaison office will work together with MCOT for the production of news in Chinese and Thai, will facilitate personnel exchanges, and will develop a group of what the release called “special correspondents” — though it was not clear what this role entailed. An unnamed MCOT representative was quoted in the release saying that cooperation between the two sides would foster a “China-Thailand community of shared future,” this being a direct reference to Chinese leader Xi Jinping’s key foreign policy phrase. 

Chinese Embassy in Sweden Personnel Publish Article on Europe and China Relations

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On January 15, 2026, Wan Degang (萬德剛), Chargé d’Affaires ad interim of the Chinese Embassy in Sweden, published a signed article in Stockholm-based online outlet NewsVoice urging greater cooperation between China and Europe as “the world is facing more pronounced instability and uncertainty.” In a clear reference to the United States, the article mentions the situation in Venezuela as well as “the uncertain future of Greenland.” The article, titled “Crossing Mountains and Seas, Beauty in Harmony: China and Europe Join Hands to Build a Community with a Shared Future for Mankind” (跨越山海，美美與共：中歐攜手共建人類命運共同體), makes a clear reference to the “shared future” foreign policy language of Chinese leader Xi Jinping, which frames CCP principles like state sovereignty and non-interference as common goals for development and transnational peace. Echoing a classic Chinese expression that Xi Jinping has used since 2017 to describe the Chinese Communist Party as having a global responsibility for international peace, Wan argues that China and Europe are under “heaven as one family” (天下一家).